Remarkable
Project details
Client
Remarkable
Year
2021
Services
Visual design Packaging Art Direction
Credits
Rasmus Brinkløv (3D)
To clearly communicate the product, its packaging is used as a canvas to emboss product silhouette at 1:1 scale for a tangible and tactile experience. All packages are recyclable worldwide as paper and features a custom-molded pulp as a device tray. Instead of industry-standard plastic film, the paper tablet comes wrapped in a bespoke, die-cut translucent paper.
The new packaging is half the size of the previous version, which not only reduces both material use and production cost — but also doubles shipping density. The packaging follows a modular sizing system to further support shipping as little air as possible.