Ledger
Project details
Client
Ledger
Year
2022
Services
Visual design Structural design Packaging
Credits
Shestakovych Studio (3D)
With its sharp corners and squared off details, the new packaging seeks to solve a wide range of tasks such as protecting the device in a sustainable manner, bridging the physical device and a digital onboarding experience, while expressing the new visual identity made by HelloMe.
The packaging concept is inspired by Ledger devices’ unique layers of security, and results in a controlled order of sequence as you go deeper vertically in the unboxing experience. The all-fiber packaging includes a black outer box made of Eska, a raw FSC material containing 70% recycled paper boards, and custom moulded pulp tray made of recycled paper fibers.