Havsnø

With one of the longest coast line in the world, Norway is known for its bountiful sea. Yet the Norwegian sea salt production slowly disappearedby the start of the last century. In 2014, Havsnø embarked on their journey to revive the artisan salt making in Norway. Since then, they have provided salt to some of the best restaurants in Scandinavia, such as Maaemo in Oslo and Geranium in Copenhagen.

With one of the longest coast line in the world, Norway is known for its bountiful sea. Yet the Norwegian sea salt production slowly disappearedby the start of the last century. In 2014, Havsnø embarked on their journey to revive the artisan salt making in Norway. Since then, they have provided salt to some of the best restaurants in Scandinavia, such as Maaemo in Oslo and Geranium in Copenhagen.

With one of the longest coast line in the world, Norway is known for its bountiful sea. Yet the Norwegian sea salt production slowly disappearedby the start of the last century. In 2014, Havsnø embarked on their journey to revive the artisan salt making in Norway. Since then, they have provided salt to some of the best restaurants in Scandinavia, such as Maaemo in Oslo and Geranium in Copenhagen.

Project details

Client

North Sea Salt Works

Year

2022

Services

Brand Strategy Visual Identity Packaging Art Direction

Credits

Hinda Fahre (Photography)

Goods teamed up with Havsnø to create a new visual identity thatpositions salt as a high quality, local ingredient — just as it should be. The identity brings the regional character of their sea salt at theforefront, and celebrates the quality of each flake. Inspired by both the sea and the salt itself, the visuality evokes a powerful, yet quiet expression. It also simply captures the energy and passion of the small team behind the product.

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studio@goods.no

+47 977 12 973

Goods
Kjølberggata 21
0653 Oslo
Norway

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We are part of Eidra, a consultancy collective uniting leading companies in consulting, creativity, and engineering. See more at eidra.com.


Visit Index — our open source framework for sustainable packaging design.

Contact

studio@goods.no

+47 977 12 973

Goods
Kjølberggata 21
0653 Oslo
Norway

Follow

Instagram

LinkedIn

We are part of Eidra, a consultancy collective uniting leading companies in consulting, creativity, and engineering. See more at eidra.com.


Visit Index — our open source framework for sustainable packaging design.

Contact

studio@goods.no

+47 977 12 973

Goods
Kjølberggata 21
0653 Oslo
Norway

Follow

Instagram

LinkedIn